Is Being a Product Junkie Halting your Skins progress? The Psychology of Finding What Works… But Still Craving the Next Best Thing
I remember seeing a photo from one of my clients recently, and it stopped me in my tracks. Her counter was overflowing with at least a dozen skincare products—serums, creams, toners, oils—an entire skincare buffet. She called herself a product junkie, and I get it. The excitement of trying new things is real, especially when it feels like a step toward better skin. But it got me thinking about the psychology behind this need to constantly buy and try, even when we’ve already found something that works.
It’s not just about skincare; it’s about that never-ending search for something better. And as someone who’s both the skincare enthusiast and the professional, I’ve seen firsthand how easy it is to get caught in that cycle.
If you’ve ever found yourself in a situation where your skin finally looks good—you’ve found the perfect routine, your breakouts are under control, and you’re glowing—but you still feel the urge to buy the latest serum or try a new trending product, you’re not alone. I’ve been there, too. And trust me, it’s a fascinating loop we find ourselves in, one I’ve spent years working through both personally and with my clients.
Let’s unpack the psychology behind this, because it’s more than just wanting “better skin.”
The Thrill of the New
There’s something so exciting about newness. Whether it’s a product promising the latest miracle ingredient or a new beauty gadget everyone’s raving about on social media, the pull can feel irresistible. It taps into that part of us that’s always curious, always wondering, “Could this be even better?” We’re bombarded with beauty influencers showcasing their morning routines filled with a dozen products, leaving us wondering if we’re missing out.
In reality, when something already works for your skin, adding more isn’t always better. But the beauty industry thrives on our need for novelty. The next big thing in skincare can make us feel like we’re falling behind if we’re not part of it. This is where the psychology of fear of missing out (FOMO) comes into play.
FOMO and Skincare
When you see someone else glowing or raving about a product, it’s easy to feel like you need to jump on the bandwagon. You start questioning your own routine: “Am I using the wrong product? Maybe my skin could be even more radiant if I switch it up.”
It’s normal to want to evolve your skincare routine as your skin changes, but that doesn’t always mean overhauling everything for the latest trend. The truth is, your skin loves consistency. Finding a routine that works is already a huge win, but our minds often trick us into thinking there’s always something better.
The Comfort of Control
On a deeper level, constantly trying new products can be about more than just skin. When we experiment with skincare, it gives us a sense of control. Especially if we’ve struggled with skin issues for years—whether it’s acne, hyperpigmentation, or sensitivity—being able to do something feels empowering. Even if it’s not always the right move.
But here’s the kicker: skin health often requires patience. The irony is, the more you jump from product to product, the harder it becomes for your skin to stabilize and thrive. In reality, finding balance in your skin mirrors finding balance in life.
The Power of Routine and Trusting the Process
The real secret to skincare success is simple: trusting the process. I know firsthand how hard that can be, especially in a world where we want instant results. But when you’ve found something that works for your skin, there’s power in sticking to it. I remind my clients all the time—healthy skin is a marathon, not a sprint. The glow that you’re after comes from consistency, from giving your skin the same ingredients and routine over time so it can thrive.
That doesn’t mean you can’t try something new every once in a while. I still get excited about an innovative formula or a brand that aligns with holistic skincare values. But I’ve learned to approach it mindfully, checking in with myself: “Am I adding this because my skin actually needs it, or is it just FOMO creeping in again?”
How to Break the Cycle
1. Take Inventory: Before buying anything new, ask yourself what you already have. Is it working? If the answer is yes, don’t feel the pressure to change.
2. Understand Your Skin’s Needs: What does your skin truly need right now? Instead of adding for the sake of newness, focus on addressing any current skin concerns. Rule of thumb: Change products with the season. Reach out to your Esthetician for guidance.
3. Set Goals: Remind yourself of your long-term skin goals. Quick fixes are rarely sustainable.
4. Be Intentional: If you do decide to try something new, introduce it slowly. Give your skin time to adjust before jumping to the next thing.
5. Embrace Simplicity: Sometimes, less really is more. When you’ve found what works, celebrate that and give your skin the consistency it craves.
Final Thoughts: Trust Yourself
At the end of the day, finding what works for your skin is a victory. Don’t let the noise of the beauty industry or social media convince you that you always need more. There’s freedom in trusting the routine that’s already giving you results.
The next time you’re tempted by a shiny new product, remember: your skin doesn’t need you to be constantly searching for the next big thing. Sometimes, the best thing you can do is stay the course and let your skin thrive in its routine.
Let your skin—and your confidence—shine through consistency.
With Love,
Ronicha Palmer
-Love,
Ronicha P. Holistic